At the age of 26 he became the youngest ever Marketing Manager for the organisation before going on to join InterCity Midland Mainline, working with the senior management team to develop a new marketing strategy for the newly privatised railway.
In 1997 Darrell entered the field of lecturing and soon became known for his ability to link the theoretical aspects of marketing in a practical and innovative style. He went on to become Marketing Programmes Director at one of the UK’s leading accountancy colleges, Emile Wolf College in London in 2000, and led the development and implementation of the largest course for international students wanting to study Chartered Institute of Marketing qualifications.
His experiences as practitioner, lecturer and programme director in marketing, resulted in him establishing London School of Marketing in 2001. Between 2002-2005 he led the expansion of London School of Marketing to become one of the leading provider’s of professional marketing qualifications in the UK and Russia.
In June 2005, with London School of Marketing out of the start-up phase Darrell sold his stake in the school to focus his energies on the new and exciting opportunities presenting themselves in the global professional education and development market and embark upon his greatest challenge to date, the development of a global membership and professional development organisation for the marketing profession, Global Marketing Network.
Darrell is a also a judge for the prestigious Marketing Week Effectiveness Awards and divides his time between acting as Chief Executive for Global Marketing Network, writing on the subject of marketing and the role of the marketer, undertaking speaking engagements and consulting both direct with organisations and on behalf of marketing agencies.
Contact Darrell on: Tel: 01767 631809 or Mobile: 07967 040522
E-Mail: darrell@mybizboard.co.uk
